Mock up drawings- double page spread

My Artist.

BIG SNIPE (real name is Jordan Drone) is an american hip hop artist, raised in the west coast. He is signed by DEF JAM records and is really big in the states and has done records with Jay-Z and Lloyd Banks but is still yet to come through to Europe but is working his way there. His musical inspiration are mainly people that he has worked with for example Jay-Z and T.I. are his biggest music idols. The stlye of music he has been gifted in his his poetical lyrics in a Hip Hop nature, it allows the people to get a feel of his life and he had worked so hard to get wear he is today. He performed in street rap battles, which lead to monetary rap battles and then performed in a small hall near his place of birth in Philadelphia. He was adored by people which lead to him to be heard of by DEF JAM and they got to know him and his work and decided to sign him. He has a mix of slow beats to heavy bass beats and raps above them which is difficult to do this mix but he brings it to the music world. His hard work and determination lead from sticking posters up on his wall of his idols, to actually being able to produce a track with; this brings across inspiration to young artists out there and is another reason why he is adored so much.  

Mock up drawings- contents

Mock up drawings- front page.

I have drawn these designs for the front cover of my magazine and have decided to go with the name 'THE LOOT'. Any feedback would be helpful :).

Mock up example.

Whilst I was making my mock up for my magazine, I looked at a book with magazine covers in it and took a picture of one that I liked and may use inspiration from.

Review on my Pitch.

Overall, my pitch went really well most, if not all, people understood what i was doing and could tell by the data that i had provided the types of artists i was going to use, the colour scheme and what type of magazines mines could relate to. The feedback i got by people was brilliant, better than i had expected it to be. Many of my peers told me that my pitch was one of the best in the class; the questions people asked me let me give abit more information about my magazine but it wasnt a lot. Questions that i was asked were: What the name of my magazine may be, why i chose the price of my magazine to be at the top end. I answered these questions in a straight foward manner and let people understand the name and pricing of my magazine.
Forunately, the teacher came up to me afterwards and told me that my presentation was one of the best in the class. I can look at other peoples blogs to see what they've written on their blogs about my magazine and pitch; this allows me to get aa clearer idea of what people like about my magazine and any drawbacks in it. This will be very useful for when i start developing my magazine.

After i had done mine, several other peers had done their's too and there was a great variety of different types of music genres however i noticed that indie and rock and pop. I am eager to start designing my magazine because i have got all my research and audience and feedback so i think i am quite ready to get on a start making my music magazine.

Magazine Pitch.

Analysis of publishers for magazine.



VIBE
Vibe is not a Hip Hp magazine as much but it is still as music magazine and uses some Hip Hop artists on it who of which suit the genre of my magazine. I like the way they use their images to show power and make the artist look big and strong, i would like to use the same type of style of image on my magazine. The big mast head is placed is always placed on the top of the magazine and in big font, the artist is also placed infront of the mast head which again shows power and links the the image of the artist. I will also use these types of techniques on my magazine and is why i have chosen to use Vibe as a publisher for my magazine. However, there are some draw backs with this magazine style which i won't use on my magazine for example the amount of text on this front cover does not suit the style i want and so wont use as much and just keep it abit more simpler.



XXL
I have used this magazine a lot for my reasearch and the genre and their target audiences they use and have are almost identical to the ones i intend to use for my magazine.They mostly use Hip Hop artists on their front covers and write articles about them. My magazine will also be about Hip Hop as this is my favourite style of music. I will take ideas from their exsisting magazines and try use them on mine. I really like the styles of fonts, pictures and positionings of the elements on used on their pages of the magazine. 
My magazin can relate to ones XXL have made and so i think it will be good to use them as publishers of my magazine. They don't have much on the front cover of their magazine and it is quite plain but it still stands out so well and attracts the audience with the big picture and their clever use of words for The lead (this gives the reader information about what is going to be in the magazine). The colour scheme XXL use is very contrasting and they all go well with each other. I will keep my magazine cover quite simple and use the colours well on them so it's clear and eye catching; XXL does this and is why i would like this instituion to publish my magazine.   


 

For my magazine i will use a mixture of techniques from these magazines to develop my own and as my magazine will therefore link to them both, i believe they could both be eligable to produce my magazine.

Glossary for Key Words.

I found these key words on another peers blog and thought they'd be very useful for me to use, so the praise really goes to him because this is very helpful.

From Stephan Hare's blog:
Masthead – The name and logo of the magazine.
The Lead – the introductory paragraph of an article. Usually written in bold or capitals.
Body copy - refers to the text of your written articles, which should be produced as a printed presentation to accepted industry standards, e.g. correct use of language, font size, word limits etc. Usually written in columns.
Serif font – fonts like Times New Roman, or Baskerville Old Face, which have little bars (serifs) on the end of the letters.
Sans serif font – fonts like Impact, or Agency FB, which do not have little bars (serifs) on the end of the letters.
Drop Capitals – Really big letter, which start off an article.
Cross Head – Small sub-heading used to split up a large block of text.
White Space – white parts of a page other than text or pictures.
Mode Of Address – How the magazine talks to the audience.
Sell Lines – Text on the cover that helps to sell the magazine to the audience. Kerrang!’s sell line is “life is loud”.
Banners – text, which stands out because its on a coloured background.
House Style – a magazines distinctive design that distinguishes it from its competitors.
Borders – the gaps at the edges of the page.
Gutters – the gaps between the columns of text.
Leading - the space between lines of text.
Kerning - the space between letters.
Strap Lines – a smaller headline, printed above the main headline.
By-lines - name of the person who wrote the article. Picture Credits - where did the photos come from, or who took them.
Anchorage – The way in which text helps to pin down the meaning of a picture and visa versa

MOODBOARD.

Magazine Mood Board

The name of my Magazine.

This the part of my research and planning i been looking most foward to and have come up with a range of names to suit the genre of my magazine which is Hip Hop. Looking at different types of hip hop magazines the name Complex, Vibe and Spine magazine are some of the hip hop magazines i have come across.
Some of the names i have chosen are:

THE LOOT.

SENSAY.

PHUCK.

These are not definate names but are the most likely ones i will use. Just to know what people think of this name for my magazine, i will ask my target audience which ones they prefer.

If i come up with a new name, i will again ask people and see what they think.

Background colour text.

This list starts from the most best colours to use on a magazine to the worst...

Black on yellow

Yellow on black

Green on white

Red on white

Black on white

White on blue

Blue on yellow

Blue on white

White on black

Green on yellow

Black on orange

Red on yellow

Orange on black

Yellow on blue

White on green

Black on red

Blue on orange

Yellow on green

Blue on red

Yellow on red

White on red

Red on black

White on orange

Black on green

Orange on white

Orange on blue

Yellow on orange

Red on orange

Red on green

Green on orange

 

On my colour palette i have shown some of the colours i am thinking of using. My magazine will mostly consist of Grey, Black, White and maybe another colour to make it abit unusual.

FONTS.

http://www.1001freefonts.com/western-fonts.php

3 Contents pages.

50 CENT-  This is a contents page for a magazine that im not really sure off but is still to do with the genre of my magazine. This contents page has a big picture of Hip Hop superstar 50 Cent; the magazine used a big picture of him on the contents page to attract the audience more. He is looking directly into the camera and therefore connects with the audience better as it looks like he's looking straight at them by the way he is looking in the camera. The articles in the magazine have been listed down the right hand sign of the magazine but has not been done in that big writing because if the audience gets attracted by the big picture of 50cent then they will read what some of the aritcles are about so there is no real need to make it very big. The articles one the side have page numbers next to them so the reader can get to the pages they want to easier. Underneath each of the articles that are in the magazine ,whcih have been written in a bold font so they stand out more on the page so they catch the readers eye, there are subheadings which will give more information about the articles. This may have been done so that it induces the reader more to want to read the article and urge them more to buy it.
The colour scheme used in this magazine consists of 3 colours: Grey Black Red and White . These are typical colours found on many hip hop magazines and i intend to use something similar to this (see my colour palette for more info). The colours that are on 50cents attire match the colours used on the rest of the magazine. For example there is a patch of red on his back pocket on his trousers and they took advantage of this and used it on the page numbers for the cotents and other small parts on the page. The colour of his t shirt is black and they used the same colour to write out their list down the side of the contents page. He is looking directly at the camera but his facial expressions bring foward the point that you can get to know him better if you read the articles which makes it more attracting.

KANYE WEST- This is a contents page to the magazine called V. As you can see they have used a picture of Kanye West on their contents page and made it so that he takes up most of the page. His facial expressions show that he is looks kind of moody and miserable and these contrast with the colours because they are dull colours and represent the image of being dull and boring. The colour palette used in this is: Grey DarkGrey Black Red. However the red is very ironic in this picture because it shows a hand going across his body and placing a heart shaped object over the position where his heart is supposed to be within his body and this links to one of the stories in the magazine over a woman and Kanye. Although the colours show misery the use of the colour red kind of turns it on his head has the colour red usually has a sense of love and passion. As he is looking straight down the camera it shows he's engaging with the audience because the readers will feel he's looking at them. The outfit Kanye has on links to the background of the contents as they are the same colour and makes it seem like kanye and the magazine are one, which gives the audience a sense that some article will be about him. The brand of the magazine can be recognised by readers as there is a huge V in the background. 
Down the right hand sign on the front page, there is all articles listed down it so the reader can read what is in the magazine and also there are page number by them to allow them to navigate to the pages more easier. The text has been made quite small because they want the picture of Kanye to attract the audience first (hence them making it so big) and then for the reader to pick it up and buy it. In the bottom right hand corner there is information about the photographers of the picture and this may be a way of advertising to the readers.





This is a music magazine from a total different genre to mine and i chose to analyse this because i thought it would be differnet and wanted to see how it is or is not related to the way hip hop magazines are created. The first major thing i noticed about this magazine was that it was jam packed full of of text and pictures, where compared to a hip hop magazine contents would only have 2 pictures at most! The genre of this magazine is Indie/Pop and is full of different types of information because in the modern day, these types of bands and artists are more popular and followed as it is quite new and has a lot of audience.
On the left hand side of the page, there is a big red list of different things that are within in the magazine, although the main articles in this magazine are on right hand side and in much bigger font to attract the readers eye better. They used rows to seperate the differnet articles from each other and have big headings in them so it allows the reader to know whats underneath these headings. They use the same font for most of the headings used on the page, especially the title of the magazine- all the other headings seem to come off this font because they all use the same font.
The colour palette used on this magazine uses these colours: Black Red LightGrey and Yellow. This is typical for most magazines and can relate to hip hop magazines to because they also contain the same sort of pictures. The picturte they have taken for the magazine is much more casual than hip hop pictures, it just seems like they took the picture without them realising with shows that the genre of these types of magazines is much more relaxed and realistic. Even though it is packed with info, they still decided to advertise some offers they have on which i havent really come across on a magazine but it makes it more eye catching and will attract the customer more so it could be a good technique to use.

Music Video.

This music video was recommended for me to look at and i like the outfits used, the video and the song itself. It relates to my magazine quite well. This music video is very humourous and i could relate myself to doing things like that and wearing SOME of their clothes too. I like the background settings used too, they all link well to my genre of my magazine and will most definately use some parts of this song as an inspiration to my magazine.

Chiddy Bang-Ray Charles

Colour Palette.



The colour pallette ive decided to use on my magazine range from these colours because of the genre i have decided to use for my magazine which is Hip Hop. Looking at different Hip Hop stlye magazines, these colours seem to come up reguarly in many of the magazines so i have decided to keep it in this range. I like these sort of colours and as i am into Hip Hop i will use them on my magazine. I intend on using the grey in the backgroud and using other colours on top as they will stand out on the page and are clear read. I want to keep my front cover kind of simple but these colours will fill the effect of it being big and broad.



3 Front Covers.

3 double page spreads.

Random Idea.

I was going through a load of magazne covers and noticed something very similar about the music ones..... most of them just have one artist on front so i was thinking that i should make mines different and use a couple of artists on my magazine cover.

Lemee know what you think...

Target Audience Profile.

The type of person who will buy my magazine will firstly be someone is in into HIP HOP (mainly) but also R&B and Grime. The age of him will be around 20 and currently studying but wants a job which allows him to earn a lot of money, mainly in the business field. He will be quite big build in body size and dress smart in order to look good wherever they go and catch peoples eyes in all places. As you can see on my fashion blog post, that will be the type of colthing range they will go for. This is again high price clothing which is mainly done due to the brand name of the type of item they've brought. They like to show off their clothes so were them all the time when going out and even when they're at home, taking their shoes off will be odd. Bling will be important them so they will have a ear ring in one or both of their ears which has a silver diamond earing in. Sunglasses will be important as it gives them a boost in their eye catching technique. Girls are very important in their lives and they try it with many of them. They will drive flashy cars which have good music systems in their cars so they will try show off as much as possible. The type of artists they like is the artists that have good lyrics and big bass in the music. They don't like walking out with a magazine usually because it destroys their manhood a little but with THE LOOT and its high price tag they can pick it up and just walk out the shop straight with it and even maybe show off because not all people are gona be able to buy this magazine as it is very expensive, which links to his personality of showing off and blinging out.

Fashion.

These are the different types of fashions that are a linked to my artist and the type of fashion I like. I'm not really fashionable but i have created a document to show what kind of fashionable items i like.Fashion.

A peers blog.

Just view Shannon Jinks blog and really liked a double page spread that she found.

My target.

With my next task which is to look at:

• 3 Front covers
• 3 Contents pages
• 3 Double page spread.

This needs to be detailed with good analysis of the magazine. Look at all the key points and take up close snap shots of the main parts. E.G. font, layout, picture, setting etc.

Music Artist Influence.

Eminem
One of the world's main hip hop artists. Known globally and adored by millions of people and massive in the music industry. He is my favourite music artist of all time. Very interesting life and expresses it through music. Made many albums and worked with numerour artists. Also known as Marshall Mathers, Slim Shady and obvs Eminem. He is still going now. I like his music, how it flows and his lyrics.



JAY Z
One of the oldest rappers alive and therefore ofcourse one of the biggest. Made many famous albums and worked with a number of artists. Married to world famous singer Beyonce. Like his beats and also his lyrics.

Chris Brown
Music artist who is in more R&B/Hip Hop. Young artist, who has still got a lot to show. Made many songs and all are different as he raps and sings, so there is a mixture in his music. Like his lyrics and his voice is nice to listen to. His lyrics range from different things and his songs to do with love are my favourite.

Justin Bieber
Many people don't like him and say he sounds like a girl but i looked past all that and found out more about him. He plays many instruments and i liked this about him because he shows that he is talented. His songs are good, especially the lyrics in his songs and the beats are very catchy. His songs are about love mainly and i like these types of lyrics.

Bob Marley
An reggae legend who is now unfortunately dead but his music still lives on. He is a soul singer and sings about life. I like what his morals where but my personal favourite was that he believed he could get rid of rascim by injecting people with love and music. His songs have great lyrics and really put your mind at ease. He talks about general life and get listners addicted to his music.

50 CENT
Another hip hop artist, brought into the music industry by Eminem. Became huge after his first song and then contiuned to make great songs. Produced and starred in his own movie which is about him and his life, one of my favourite movies. Part of a group called G- Unit who also make songs but mainly just chill with each other. I like how he has an aggressive voice which link to his lyrics and the beats in his songs.

Inspiration.

INSPRIATIONS.
I used a website called CoverJunkie, to look at a various number of magazine covers and pick ones that catch my eye and describe how and why they do this for me. I chose around 12 different magazine covers and made a document with them in: ---------->Inspiration